Our Mission
Making fuller, healthier-looking hair simple, for everyone
Getting your hair back to its best shouldn't mean going through a dozen products, or seeing an expensive salon brand charging you extra for something you can do at home. That's where Suumi comes in. We're a small, Australian owned and operated brand on a mission to make honest hair care more accessible, starting with our RiceMary Recovery Spray: rosemary extract to help support a healthy scalp and stronger-looking roots, and rice water to nourish from root to tip, in one well balanced, fast-absorbing formula, backed by a full, transparent ingredient list. That's what you get from Suumi.
Where it all began
Two old rituals, one modern spray
Pairing rosemary with rice water brings together two very old hair care traditions: East Asian hair-washing rituals and Mediterranean herbal practice.
Rice water, from East Asia. In China, using the starchy water left over from washing or boiling rice goes back centuries. The tradition is still kept today by the Red Yao women of Huangluo Village in Guangxi, known for keeping floor-length, dark hair well into old age. Their brews combine fermented rice water with local mountain herbs, ginger and pomelo peel.
In Japan, court ladies of the Heian period (794 to 1185 CE) were famous for floor-length, glossy black hair known as kurokami. They cared for it by rinsing and combing their hair with yu-su-ru, the water left over from washing raw rice.
Rosemary, from the Mediterranean. Rosemary (Salvia rosmarinus) is an evergreen shrub native to the rocky, chalky coastal soils around the Mediterranean. The ancient Greeks and Romans prized it in the kitchen, in ceremony and in folk medicine, including scalp tonics meant to get the circulation going. By the Middle Ages and the Renaissance, European herbalists were widely recommending rosemary rinses to beautify the hair and soothe an irritated scalp.
RiceMary Recovery Spray brings both traditions together in one lightweight, leave-in spray made for a modern routine.
Here's what makes Suumi different
Rosemary extract to support a healthy scalp and stronger-looking roots, rice water to nourish from root to tip. One spray, working two ways.
Our Rosemary & Rice Hair Spray comes with a full, transparent ingredient list, so you always know what's going into your hair. It's non-greasy and fast-absorbing, soaking in without any heavy residue, and wears off cleanly, no build-up, no sticky feel, just an honest hair spray that does what it says.
Suumi is Australian owned and operated, built for Aussies who want real results, not just promises. We know what it's like to want your hair, and your confidence, back, so every bottle is made with that in mind: fuller, healthier-looking hair you can actually see and feel, backed by a 60-day guarantee so you can try it risk-free.
Join over 5,000 Aussies choosing fuller, healthier-looking hair
Order the RiceMary Recovery Spray today, backed by our 60-day risk-free guarantee. Nothing to lose.